Or so say 7 Magazine Editors.
Let’s face it, if you’re the editor of a glossy magazine then you’re going to cling on to that sinking ship to the bitter end. A point proved by the latest issue of Port magazine which claims that we are in “a new golden age of magazine publishing.”
Port’s Editor-in-chief, Dan Crowe conduced a number of interviews with Vanity Fair’s famed editor Graydon Carter, the New York Times’s Hugo Lindgren and GQ’s Jim Nelson along with four others: Adam Moss of New York magazine; David Remnick of The New Yorker; Josh Tyrangiel of Bloomberg‘s BusinessWeek; and Scott Dadich of Wired, to prove that magazines, whilst on their death bed are not dead yet.
Carter, editor of Vanity Fair since 1992, is quoted as saying: “A magazine is a brilliant invention. You take the best things you can find from around the world, you put together great stories, great photography and you give it to the consumers for $5.
“They can pass it on to somebody else; they can recycle it. If they lose it, they can buy another one. It’s available everywhere, and we’ll send it to their door for even less. That’s a pretty good deal. Magazines are a very viable part of our lives and will be for as long as people are alive.”
We’re a little shocked at the selection of Editors chosen, mostly that they are all American and Port is a UK magazine – is this perhaps a clue to the state of the UK magazine industry.
As well as being Editor here at The Spin Alley, Rachael is also a freelance journalist and blogger covering lifestyle, travel, culture, entertainment, media and online life for online and print publications.